“You may come across the name “Android” or even “Google” at least once a day, if not more. This is the extent of its popularity.

What is more, Play Store statistics show that Google Play’s revenue for 2018 was estimated at $34.4 billion, an increase of 27.8% in the last year’s amount. This is evidence enough of the unprecedented growth of the Play Store, formerly known as the Android Market. To add to its crown, Play Store witnesses the daily app downloads of almost 250 million.

If you need more solid reasons as to why Android apps are popular among the businesses and developers alike, then let’s head towards the benefits of developing Android app.

A Vast Customer Base
You are definitely not a stranger to the popularity of the Android platform among the users. This fame is justified by the fact that the app downloads of Android for 1H 2018 and 2019 increased by 16.4% amounting to 41.9 billion downloads. This signifies that as a business, your app can enjoy the exposure to million users and will eventually attract higher ROI.

Highly Cost-effective
It is a well-known fact that Android in comparison to Apple is more cost-efficient, so evidently, this quality also passes down to the cost to develop Android app. Android apps are cost-effective as there is only a one-time fee of $25 at the time of registration. What is more, there is a wide range of tools and libraries available for app development, which further makes the whole development process less costly.

Easy Integration
The android platform grants inner app integration along with effective customization matching the requirements of the business by providing appropriate tools. These apps are easy to integrate with third-party APIs which helps in reducing the development time.

Compatibility with Devices
Another benefit of developing Android apps is that they are compatible with a myriad of devices available in the market. Because Android rules the market, there is a huge fraction of manufacturers (Samsung, One Plus, etc) developing devices for the Android platform. One of the core reasons behind this is the affordability of Android-powered devices in comparison to that of Apple. Read More

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